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Authors On The Net is a Tribe of authors challenging the Status Quo of book publishing. On this blog, we discuss what's happening in the industry, we post interviews with authors on our Author Blasts Podcast show and we introduce industry-changing thinkers. We need your voice here as well. The easiest way to be heard is to leave a comment, but if you have a lot to say, feel free to email me at This e-mail address is being protected from spam bots, you need JavaScript enabled to view it   and I'll post your message.

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The Complete Book Promotion Program for Authors 

January 3rd, 2009

I was surfing around this morning on YouTube and came across this great video. Take a look and see if you feel the same as this author trying to promote his book . . .


For the past four months I’ve been locked away creating a program to solve this author’s problem. The program is called The Author Platform (www.theauthorplatform.com). What makes The Author Platform unique is we offer a turnkey book promotion system. Authors need to communicate their message over a number of platforms to maximize their exposure and build their audience. And they need to do so cost-effectively.

When a company like Coca-cola launches a new product, they communicate a message using radio, TV, newspaper, the Internet etc. Authors can use the same strategy using blogs, Amazon, Social Media, press releases, virtual book tours and other tactics to communicate a message to their target readers. The Author Platform show authors how to tie all these promotional tools together to launch a complete campaign.

Click on over and take a look. The official launch date is January 5, 2009.

One Response to “The Complete Book Promotion Program for Authors” You can follow any responses to this entry through the RSS 2.0 feed.

  1. Lillie Ammann Says:

    Phil,
    I’ve seen this video several times, but every time I cringe. Though I’m certainly not as bad as that guy, I’m not doing everything I can. I’m excited about the launch of The Author Platform.

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authors on the net
For authors - how to publish and promote a book